Digital Marketing Executive

Full Time Position

Help solidify our brand across various digital platforms through digital marketing campaigns

Duties

Work in a dynamic team environment to deliver marketing campaigns
Collect and translate business requirements into actionable campaigns
Create content related to healthcare to drive traffic and user engagement
Effectively market healthcare products and services
Measure and track campaigns conversion and effectiveness
Manage various customer channels and touchpoints like social media, emails etc

Technical Requirements

Experience in Google Analytics, Google Tag Manager
Experience in Search Engine Optimization and Search Engine Marketing
Understand importance of ranking factors for search engine optimization
Good understanding of UTM
Experience in Google Ad Words, Google Ads Manager
Experience in Facebook Marketing, Instagram Marketing, YouTube Marketing
Able to create, run and measure success of EDM campaigns
Understanding of customer purchasing behavior and psychology

Additional Experience Considerations

Advantage with experience in SEO related roles
Advantage with previous experience with ecommerce platforms
Advantage with previous experience with medical related field
Advantage with Background in Psychology, Marketing or Sales
Advantage with HTML, CSS, Javascript skills
Advantage with Design Skills like video, and graphic design